As an advisor for New Wave Foods I am helping the c-suite to bring delicious, sustainable, plant-based shrimp to the market that it is made entirely from algae and natural ingredients only, with no animal (or sea animal) products.
As a co-founder of Cinnaholic, I created the brand and the customer experience. We pitched the concept on ABC’s Shark Tank and scaled it up to over 100 locations - currently opening all over the country.
I worked with Warner Music to create artist websites for top 10 acts and newcomers and launching Germany’s largest music platform.
I worked with Heineken Germany on launching the first online-club in the world, Germany’s longest-lasting brand website ever.
I worked with Men’s Health Magazine on launching a hyper-engaged online community.
I worked with Unilever on creating unforgettable brand experiences.
I worked with Viacom on creating digital promotion tools for various brands within the MTV family.
I worked with PETA on designing multiple, highly engaging awareness campaigns that were finalists at the New York Advertising Festival.
I worked with T-Mobile Germany and Apple on the introduction of the iPhone to the German market.
I worked with BBDO, Serviceplan Group and other top agencies on creating ground breaking digital media campaigns for multiple clients.